WebDec 18, 2024 · McDonald’s India launched the ‘EatQual’ pack—a new, more inclusive packaging design—in celebration of the International Day of Persons with Disabilities (3 December). The pack enables people with disabilities to easily enjoy a McDonald’s burger by allowing the user to unwrap and eat it with just one hand. WebFeb 15, 2024 · Inclusive package design benefits everyone. Inclusive packaging can be defined as packaging that makes products usable by everyone, regardless of age, gender or disability. With this concept in mind, the packaging industry needs to focus on design that benefits everyone. Not only does this cater to the needs of all consumers, but it opens the ...
WHY WE NEED INCLUSIVE PACKAGING DESIGN - LinkedIn
WebFeb 16, 2024 · Diversity and inclusion has to go beyond just packaging design. Brands need to have diversity and inclusion embedded within their brand values, and then expressed across all touchpoints, of which packaging is one. JG:Exactly. I think a lot of brands need to take a look at themselves and how they represent diversity internally as well as externally. WebDec 23, 2024 · Sensorially diverse packaging will work in tandem with the ongoing rise of accessible and inclusive packaging design - and may well be the key to many brands getting cut-through with consumers. Raül Cobos, Marketing Manager at Derprosa by Taghleef Industries explains: “Neuromarketing research reveals texture can affect sensory … inb profile
Gail Ramster on LinkedIn: Design Age Institute petitions for …
WebDec 19, 2024 · What you have here is a collection of ten ideas and themes that we’ll be seeing more of in 2024. You’ll see how designers are looking to other decades for inspiration, new industries and markets, ethical consumption, and packaging trends that are a much-needed about-face from the dumpster fire that was 2024. WebPAC IOU Packaging Accessibility & Inclusivity Charter. Purpose: To champion packaging design by everyone, for everyone. Vision: An inclusive packaging world. Mission: To … WebJul 5, 2024 · Inclusive packaging design attempts to address this historical blind spot in how we conceptualize product experience. Traditionally, only products specifically designed for those who are older or disabled prioritize accessible packaging—and sometimes, not even those are easy to open. inchon invasion map